We regularly get questions from artists about what to do with their TikTok account. Is it value rising your TikTok channel? What sort of movies do you have to publish?
This text is for any artist who’s enthusiastic about constructing out your personal TikTok account. Let’s dive in.
The advantages of constructing your personal TikTok channel:
- You possibly can construct a brand new following and a free promotion channel
- You’ll grow to be a TikTok knowledgeable by studying the app from the within out
- When your songs go viral viewers can discover you on the app
- As you develop your technique, your TikTok presence can take off
The 5 Steps to Constructing Your TikTok Account
Step 1) Watch artist movies & immerse your self in TikTok:
- Comply with your entire favourite artists
- Comply with artists which can be much like your music/viewers
- Comply with random accounts that enchantment to you
Then begin watching movies. Undergo the artist accounts and watch their movies. Click on on their TikTok sounds and see the movies being made with their songs.
Your purpose right here is to get an understanding of what works on TikTok, and the way artists much like you’re utilizing the platform.
You additionally wish to get a really feel for the final TikTok panorama and the way the plenty have interaction with the app.
Step 2) Make a listing of content material concepts
One of many best methods to generate concepts is to have a look at what’s working for different artists. As you’re doing the 1st step, each time you discover a video that you just like, use the “add to favourite” button on TikTok. Construct an archive of movies that you just like.
Deal with issues you’ll be able to replicate, for instance, if an artist you want is crushing it with recipe tutorials utilizing their music within the background and also you’d love doing this too, that might be a great match. On the flipside, in the event that they’re doing complicated dance movies and also you’re not a dancer, you’ll be able to skip it.
Instance Content material Concepts:
- Preview your songs
- Make cowl track movies
- Share the track creation course of (writing, recording)
- Vlogs speaking to your followers
- Share your every day life
- Share hobbies or passions
- Leaping on current tendencies
- Duet different artist’s movies
Listed below are a number of artists you’ll be able to comply with to get began:
Ella Jane
@ellajanemusic hehehehe #ellajane #newmusic #indiepop #songwriter #indiepop #taylorswift #lorde ♬ authentic sound – ella jane
Eric Damiano
@ericdamiano This can be a track I wrote about reminiscing… the completely happy recollections that make you unhappy… It’s known as “Letting Me Know You” 🙂
♬ authentic sound – Eric Damiano
Eyedress
@eyedress.television boaty received his drivers license n pulled up within the tesla truck with the bape on oh my daze
♬ One thing About You (feat. Dent Could) – Eyedress
Step 3) Study the TikTok Fundamentals
The fundamentals of the algorithm are easy, TikTok rewards movies that seize person’s consideration and get them to observe the entire video. Past that, producing engagement, likes, shares, and feedback, additional boosts your video’s viral potential.
TikTok will maintain exhibiting your video to extra folks if it’s producing a excessive completion price (watch time) and engagement. If not, they’ll simply present it to some of your followers after which cease.
We wrote an article that breaks down all the particulars right here.
Step 4) Construct a Base of Followers
That is straightforward. Do the next and you will have a strong base to get you began.
- Comply with your mates
- Comply with again individuals who comply with you
- Promote your TikTok channel to your different social media accounts
- Have interaction with different accounts (remark, like, comply with)
Step 5) Publish movies. Take a look at till you discover your groove.
Use the content material concepts generated from step 2 and begin posting movies. Don’t fret if some movies flop, that is a part of the testing course of.
Hold making an attempt several types of content material till you determine what movies are resonating.
Double and triple down as soon as you discover what’s working and what you take pleasure in. You are off and working.
Bonus Ideas:
-Hyperlink to your Spotify in your TikTok Bio
-Touch upon Movies that use your sounds
-Share your TikTok Movies in your different social channels
Trying to Promote your personal Music?
Use our Spotify Playlist Promotion or TikTok Music Promotion service.